Products & Services

PICA Awards

PICA Award recipient enjoy the following benefits:

News releases sent out on their behalf to their local and regional newspapers as well as national trade and consumer/marketing/advertising publications
Letters, with an enclosed PICA Awards catalog, are sent to Carolina print buyers and advertising agencies encouraging them to utilize PICA’s award-winning members for print vendor contacts, and to search PrintAccess for Carolina printing firms
News releases are also posted on online industry news services
A customized marketing CD, with a news release PDF, logos, and a PICA Awards Fact Sheet, are given to each award-winning firm

To market their companies, PICA Award recipients may:

Purchase plaques or certificates for customers (great way to build customer loyalty)
Send out news releases on behalf of their customers (another great way to build customer loyalty)
Create and print self-promotion materials, with the PICA Award-winner logo, distributed to current and prospective customers
Posting the news and the logo on the company website
Incorporating the logo on stationery, including letterhead, envelopes, business cards, RFPs, Estimates, and on telephone directory display ads
Distribute letters to all current and prospective customers announcing the awards
Advertise the award in trade and consumer magazines

To use the PICA Awards as an employee recognition tool, recipients may:

Monogram the PICA Award winner logo onto uniforms
Mention which employees worked on PICA Award-winning entries in internal newsletters and publicly thank them for their quality craftsmanship