The Printing Industry of the Carolinas

The PICA Foundation was formed as a charitable organization to promote education in the printing industry for North and South Carolina. 

Print is the oldest form of communication, it continues to evolve as technology changes, but remains a measurable resource for marketing in all the venues.

When looking for that special process or equipment, you can find it all here.

  

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Upcoming Events

May 2018

HR Update Webinar

May 2, 2018 @ 12:00 pm - 1:00 pm

Your employees are your greatest asset – this valuable webinar will provide you with up-to-the-minute information on key Human Resources issues affecting your company and your workers. If you’re a business owner, manager or supervisor, you can’t afford to miss this important HR update. Come prepared to ask specific troubling questions of the presenter. Topics to be covered include: Labor & Employment Law Update How to ask interview questions that don’t discriminate. Regional & State Updates: What’s new in your…

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HR Quarterly Update Webinar

May 2, 2018 @ 12:00 pm - 1:00 pm

Topics to be covered include: • Labor & Employment Law Update • How to ask interview questions that don’t discriminate. • Regional & State Updates: What’s new in your area. • Q&A The webinar has been submitted for one hour of credit from the HRCI. This program has been approved for 1 General Credit Hour by the HR Certifi cation Institute (HRCI). The use of this seal is not an endorsement by the HR Certifi cation Institute of the quality…

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Virtual Sales Manager Series – How to Capitalize on Your Strong Online Presence In Real Life

May 16, 2018 @ 12:00 pm - 1:00 pm

This webinar series is to be used as a sales managers tool for monthly planning meetings. You don’t have a manager? – Don’t worry, use this series to gather the team, get them focused, set goals, and to motivate. Our experts – “your manager” will help you establish strategies to expand customer base, market, keep your team accountable and more. How to Use Social Media in Sales January 17 | Bob Cargill Planning Review Interaction Tuesday, February 14 | Kate…

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DTC Webinar: Profit Matters Webinar—Financial Benchmarking: A How to Guide to Boost Your Bottom Line

May 29, 2018 @ 2:00 pm - 3:00 pm

2018 05-29 DPC webinar About the Webinar: Financial Benchmarking has long been a tool of top performing printers as a way to find and maintain a competitive advantage. In fact, most top performers refer to this tool as a “road map to success,” yet most printers are unsure of how to incorporate this beneficial tool into their own business. This webinar will give you examples on how to calculate your own comparable ratios and how to interpret them so that…

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DTC Webinar: Open New Possibilities with Indigo White Ink

May 30, 2018 @ 2:00 pm - 3:00 pm

About the Webinar: This webinar is for owners and production staff seeking a way to expand the products it manufactures using white ink. White ink in a digital environment opens up possibilities previously reserved for traditional printing methods. We will explore the usage of white ink for commercial, packaging, labels and POP displays. Highlighted will be successful case studies. Date: Wednesday, May 30, , 2018 Time: 2:00 p.m. – 3:00 p.m. Eastern Cost: FREE for PICA members. Not-yet-members: $39 per Internet connection…

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June 2018

PICA Annual Meeting & Industry Briefing Session

June 7, 2018 @ 10:00 am - 12:30 pm

Join us for an overview of the “Industry Briefing” with Bryan Hall, Chairman of the Board of PIA. Industry briefing includes: PIA Highlights What’s happening in printing outside of the Carolinas Followed by Dr. Joe Webb who will present “This Century’s Third Decade: Are You Ready?” Technological change is not a matter of faster, better, cheaper… it creates new opportunities and destroys old ones and disrupts industry structures whether you’re ready for them or not. Dr. Joe Webb, known for…

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August 2018

Profit Matters Webinar – What Now? The Wayfair Decision and Its Effect on Your Sales Tax Exposure

August 14, 2018 @ 2:00 pm - 3:00 pm

Please join PICA for the latest Profit Matters webinar. While business leaders are still trying to understand tax reform, the Supreme Court’s recent Wayfair decision throws them another curveball. What does this decision mean for your business? This complimentary webinar will clarify the impact of the decision on private businesses and outline steps to navigate the new, more complicated sales tax landscape. During this session we will: * Review the key implications of the ruling in South Dakota v Wayfair…

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Creating the Perfect Sales Plan webinar

August 14, 2018 @ 2:00 pm - 3:00 pm

Business Booster Series Featuring industry experts Sales are the life blood of any organization, and it’s no different for print providers who compete in the dynamic ever-changing world of communication. The 21st century sales rep must understand the broad range of solutions offered by today’s print/marketing provider and how those solutions help a client’s business. Just as important is management creating a sales compensation plan which creates the right incentives for growth and balances it with the company’s profitability. In…

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DTC Webinar – Discover New Digital Opportunities with Clickable Paper

August 15, 2018 @ 2:00 pm - 3:00 pm

Augmented Reality is a hot topic, and this webinar will show you how you can use it to provide more value to your customers and generate new revenue in the process. Print providers must differentiate their businesses to beat the competition and Visual Search Technology will allow you to enhance traditional printed pieces to connect end users with digital content. Just by pointing a smartphone or tablet at a printed piece, users can be immersed in a digital experience. Augmented…

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DTC Webinar – El Toro: Winning Online Consumers Through Offline Communication

August 22, 2018 @ 2:00 pm - 3:00 pm

El Toro is revolutionizing print and digital advertising through its distinct approach of matching physical addresses to IP addresses. Our team has made it possible to combine the accuracy of direct mail targeting with the modern effectiveness and assertiveness of online advertising. El Toro is able match physical addresses with IP addresses at a 95% or greater confidence level, all while operating 100% cookie-free. El Toro enables its clients to reach their consumers directly in their homes, both in their mailboxes…

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The Printing Industry of the Carolinas, Inc. (PICA) is the regional trade association for print manufacturing in North and South Carolina. We provide member companies with opportunities to access value-added resources and services designed to help them be more effective, efficient and profitable. PICA continuously provides members with a significant return on investment.
Our Purpose: Promoting the Industry – Focused on Member Success!
Our Vision: Advocate / Educate / Inform / Lead
Our Mission: To promote the common interest of the printing industry; and to help our members prosper, both individually and collectively, through fellowship, education and cooperative action.

Our 2018 – 2019 Platinum Sponsors

MacPapers

Manchester