New 50% Tariff on Canadian Goods: What Printers Need to Know
New 50% Tariff on Canadian Goods: What Printers Need to Know The federal government has announced a 50% tariff on many Canadian imports, scheduled to take effect August 19, 2026, unless modified before that date. While the complete list of affected products is still being finalized, the announcement has raised concerns throughout the printing and packaging industries because Canada is a major supplier of paper and related products used by U.S. printers. PICA along with PGCA is monitoring developments closely. At this stage, here is what we know and what members should consider.
Why Your Receptionist’s Phone Skills Are Your Printing Company’s Secret Sales Tool
Why Your Receptionist's Phone Skills Are Your Printing Company's Secret Sales Tool When customers call a printing company, they usually need answers quickly. Whether they're requesting a quote, checking on an order, or looking for a partner for an important project, the first person they often speak with is the receptionist. That first conversation can determine whether the caller becomes a loyal customer—or hangs up and calls a competitor. In today's competitive print industry, exceptional phone skills, customer service, and sales support go hand in hand. A receptionist isn't simply answering the phone; they are
Why Branding Matters for Print Companies
Why Branding Matters & is the Ultimate Growth Engine for Print Companies When it comes to print service providers, we often obsess over the technicalities… DPI, GSM, CMYK color profiles, and the sheer mechanical roar of a strong offset press or a high-end digital press. We sell physical creative collateral. We sell the way ink hits paper. However, there is a common trap that many print shop owners fall into… the commodity trap. When you position your business solely on the hardware you own or the speed at which you can turn around a flyer, you aren’t building